Our mission is simple.
Make better breathing part of everyday life. So you can sleep deeper and recover faster.
I was waking up tired.
I was doing all the right things and still waking up exhausted. Eventually, I stopped looking only at sleep and started paying attention to how I was breathing.
Before I understood what my body needed.
What consistency made possible.
I knew how many hours I spent in bed. What I didn't understand was why I still felt exhausted. My energy was inconsistent, my recovery felt slow, and generic advice wasn't giving me honest answers.
So I stopped guessing. I started measuring my sleep, testing my routines, and paying closer attention to the relationship between breathing, sleep and recovery.
There was no single breakthrough. The change came through years of small experiments, setbacks and improvements repeated consistently.
Kaivan Dave
Founder
Every mark is a real sleep session.
Five years of Whoop data turned a personal frustration into a body of lived experience.
1,876 nights
1,525
Overnight sleeps
351
Naps
82 → 89%
Sleep efficiency
82 → 101m
Deep sleep
Personal Whoop results, not a product claim. 2021 and 2026 annual averages; 2026 data through 16 June.
Built on three simple principles.
Five years of Whoop data turned a personal frustration into a body of lived experience.
01
Breathe first.
Better nights and better recovery begin with easier breathing.
02
Measure what matters.
Real progress is personal, gradual and grounded in evidence.
03
Make it repeatable.
The best routine is the simple one you can return to every day.
I built the products I needed.
Awesome turns years of personal learning into simple breathing products designed to fit real life.
01
Tested in real life
02
Guided by data
03
Simple by design
04
Made for consistency
Better breathing. Better days.
Awesome began with one person searching for a better tomorrow. Now we're building simple breathing products to help more people feel better every day.